Marketing elements should help you brand yourself, not just your project. Branding expert, Amber Weigand-Buckley shares how.
Meet This Week's Guest
Marketing elements should help you brand yourself, not just your project. Branding expert, Amber Weigand-Buckley shares how.
Linda’s industry expert is Amber Weigand-Buckley – Specializing in Global Brand and Communications Management, #barefacedcreative owner, Amber @barefacedgirl, is a member of the Advanced Writers and Speakers Association (AWSA) and has over 24 years of award-winning multi-media experience. The publications she has served have received over 20 awards from the Evangelical Press Association. She was named the 2015 AWSA Member of the Year and the 2018 Evangel University Distinguished Communications Alumni of the Year. Currently, Amber serves authors and speakers in many consultancies, coaching, and communication strategy capacities including her role as Marketing, Communications, and Brand Director for the Right to the Heart Ministry Network, which includes AWSA.
Amber is the founding editor and Art Director of Leading Hearts magazine (which has received an EPA award every year of its 8 years of publication. Welcome amber to Your Best Writing Life.
During this episode, Linda and amber talk about the look of your social media, brand marketing, the importance of your social media fingerprint and having a logical marketing sandwich.
LINKS
- Amber Weigand-Buckley
- Website Branding examples – Cynthia Cavanaugh Monica Schmelter
- Leading Hearts Magazine
- Amber’s Brand Survey Questionnaire
- Visit Your Best Writing Life website Your Best Writing Life Podcast
- Join fellow writers in our Facebook group, Your Best Writing Life
- Visit the website of our host, Linda Goldfarb
About your host – Linda Goldfarb
Besides hosting Your Best Writing Life, Linda Goldfarb is a multi-published award-winning author, audiobook narrator, international speaker, board-certified Christian life coach, and the co-owner, co-founder of the LINKED® Personality System, and co-author of the LINKED® Quick Guide to Personality series.
Linda and her hubby, Sam are empty nesters leading full lives. With four adult children and grandbaby #15 on the way– life is a new adventure every day. She loves sipping frothed coffee with friends, traveling the countryside with Sam, and sharing transparent truth to help others take their next best step– personally and professionally.