@DiAnnMills Branding, blogging, and social media is a vital part of today’s writer’s career. Acquiring the techniques to grow our platforms can be daunting. We long to form a solid relationship with our readers, but where do we find them? How do we communicate our desire for a trusting relationship?…

by DiAnn Mills @diannmills Whenever I speak about the value of social media, writers groan, frown, and complain. Too many writers are not willing to get past the learning curve needed to develop their brand. My response is always that a writer’s life requires flexibility to learn craft, marketing, publishing,…

By DiAnn Mills @DiAnnMills Professional writers work hard to market and promote their books. We want to reach our readers with a solid platform that enhances our brand and leaves no doubt to our genre. While we strive to follow guidelines, additional tips make our efforts easier and more effective.…

Mountainside Marketing Conference is thrilled to have Jenn dePaula from Mixtus Media as part of our 2019 faculty. While visiting with Jenn, I posed a few questions, and I think you’ll enjoy her answers. Tell us a little about yourself. I live in Franklin, Tennessee with my husband of 13…

We are excited to announce our second annual Mountainside Marketing Conference. This was the first Christian marketing conference for authors. Because of the overwhelming response from last year, we’ve added an extra day. So join us January 18-22, 2019 (over the Martin Luther King holiday weekend) for a time to…

by Bethany Jett, @BetJett When we’re writing a novel or nonfiction book, article, or blog post, we have one audience in mind: Our own. Yet the rules change when it comes to certain social media platforms…ahem, Twitter and Facebook. With those platforms, we need to consider what our audience’s audience…