By W. Terry Whalin @terrywhalin As an author, you want to hire a publicist who has connections to radio and podcast hosts and can book you on those programs.  As an editor, I’ve encouraged some of my authors to book radio interviews. After the interviews, one author told me he didn’t…

By W. Terry Whalin @terrywhalin An effective publicist can be a great asset to you as an author when you launch your book into the world. Yet like hiring an editor, literary agent, or anyone else in publishing, you have to use wisdom and all your resources to find the rightpublicist.…

By W. Terry Whalin @terrywhalin As an acquisition’s editor at a New York publisher, I often speak with authors about their dreams and ambitions for their book. Many authors want their book to become a bestseller. Every business has a pinnacle of success. It is the ultimate mark of achievement. In…

By W. Terry Whalin @terrywhalin I’m involved in a couple of online writing groups and no matter how many times you say it, there seems to be a broad misconception about self-published books. These books simply don’t appear in the brick-and-mortar bookstores. Please don’t misunderstand me. These self-published books have their…

By W. Terry Whalin @terrywhalin Publishing a book has never been easier. Almost everyone has a computer with the ability to crank in words and produce a manuscript—whether nonfiction or fiction. Authors struggle to find a literary agent and a traditional publishing deal. They get tired of crafting an excellent product,…

By W. Terry Whalin @terrywhalin Rejection is a reality of the writing life that no one likes. As a writer, my pitches are rejected or answered with silence. Like other writers, I also get ghosted. Besides having written many books and articles for publication, I’m working at my third publishing house…