by Brad Bloom @faithfitnessmag

I just posted the article Beautifully Broken in Faith & Fitness Magazine. I got to see this movie months ago at a pre-screening, and I have to tell you it is powerful. Go see it. There are a few parts of the script that, in my opinion, could do with a bit of work. But on the flip side, there are several parts of the script that were well written.

Beautifully Broken Trailer {Click Here}

What Makes Something Well Written?

It’s Simple

I can’t underscore enough how in my business of online media (increasingly online has the lion’s share of media that is being read) simple is critical. The space on a tiny phone screen is limited, and the attention span of readers is even more limited. In four words: Keep your sentences short. I love adjectives and adverbs, but give everyone a break. You really need to be selective and effective.

It Has Solid Construction

If you don’t have a clear knowledge about what you are writing and the ability to visualize – at all times – the direction of your story/article/book, then you can be very confident that your reader will feel lost and be lost. They won’t get it, and you won’t ever get their attention again. It is the difference between sloppy and brilliant.

It’s Well Produced

Pure and simple, you’ve got to invest more than time in your writing. Beautiful takes effort. Gardens don’t grow overnight. Incredible meals and dessert dishes are carefully crafted. The passenger aircraft we travel in are thoughtfully engineered, designed, and built. Nothing can bypass solid research and, ultimately, review. Don’t cheat. Writing’s hard work.

It Brings a Tear to My Eye

I’m not talking about sappy trigger points or artificially induced emotion. This is the ultimate in “well-written.” It is the anointing of God. You can’t fake it one bit. You can’t apply knowledge to craft it. You can only pray that God’s Spirit will rest upon your work. That means your creative writing becomes fellowship, worship, and deep communion with God. I’ll never suggest that we can write the next book of the Bible. But, I’m confident God wants to divinely speak through us. That is a privilege and tremendous responsibility.

What makes writing well written in your book? We’d love to hear from you in the comments below!

Brad Bloom,

Publisher of Faith & Fitness Magazine, Shout! Outdoor Lifestyle Magazine and map Travel Lifestyle Magazine. 

He is president of Lifestyle Media Group, a ministry that develops and distributes content to help people fuel their passion to connect daily living and Christian faith. Bloom draws a distinct difference between secular and his faith-centered brands, “Life should be lived way beyond training harder, living adventurously and going further. That’s all good but God is great. We can be equipped to be great when we get beyond all the doing and actively Be Life – the life of Christ to others.”