By DiAnn Mills @DiAnnMills
A writer has a new release, and she is excited to promote the book. One of the means of creating awareness to readers is
The publisher has provided many bookmarks or the writer has designed them.
The writer is ready to distribute them to readers. But after delivering the bookmarks to local bookstores and snapping photos with managers, staff, and owners, what’s next?
The following is a list of places where readers can find your bookmarks, be hooked into your story, and make a decision to purchase your book. The first three items are common to writers. The places listed after #3 came from a brainstorming session with my sister-in-law, who is a reader. Imagine that!
- Bookstores in the writer’s area—Christian and the general market stores.
- Libraries, where readers enjoy the world of books.
- Street team members who are valued friends and help to spread the word in their community.
- Hair salons
My stylist always receives a book. He not only reads it but displays it for all his clients. - Nail salons
- Boutiques, including clothing and accessories
- Coffee houses
- Restaurants
- Cafeterias at various work environments
- Break rooms in work environments
- Doctor’s offices
- Dentist’s offices
Seek permission before leaving bookmarks in any area. This is also an opportunity to take photos for Facebook. Be sure to tag the people in the pic.
Where do you take your bookmarks for author promotion?
DiAnn Mills is a bestselling author who believes her readers should expect an adventure. She is a storyteller. Her titles have appeared on the CBA and ECPA bestseller lists; won two Christy Awards; and been finalists for the RITA, Daphne Du Maurier, Inspirational Readers’ Choice, and Carol award contests.
DiAnn is a founding board member of the American Christian Fiction Writers, a member of Advanced Writers and Speakers Association, Mystery Writers of America, Suspense Sister, and International Thriller Writers. She is co-director of The Blue Ridge Mountain Christian Writers Conference and The Mountainside Marketing Conference with social media specialist Edie Melson. She teaches writing workshops around the country. DiAnn is active online and would love to connect with readers on any of the social media platforms listed at www.diannmills.com.
Follow DiAnn on Twitter: @DiAnnMills
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